X-Culture: An International Project in the Light of Experience Gained over the Years (2010-2016)
DOI:
https://doi.org/10.15549/jeecar.v3i2.139Keywords:
X-culture, Experiential learning, Theoretical and practical experience, International management.Abstract
The X-Culture project is an innovative modern form of experiential learning predominantly in International Management and International Business. Although experiential learning has some advantages, namely, developing cross-cultural competencies, cultural intelligence, intercultural communication and management skills, differences in personality or conditions also arise as a downside. X-Culture has been evolving throughout the years since 2010 when the original objective was to supplement the theoretical material and in-class teaching. Nowadays more than 4000 master, bachelor and MBA students, mostly of management and economics from more than 37 countries, take part in the project every semester. X-Culture is aimed at students of International Business college courses and training programs with the task of writing a business report or consulting propositions by offering business solutions for a hypothetical client. This paper outlines the theoretical background of the X-culture project. It describes the evolution and practical and theoretical experience of this project since 2010.
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