MEDVETSKA, Valeriia. Private label strategy in Eastern European retail: A case study of Eldorado Ukraine. Journal of Eastern European and Central Asian Research (JEECAR), [S. l.], v. 12, n. 1, p. 43–53, 2025. DOI: 10.15549/jeecar.v12i1.2138. Disponível em: https://ieeca.org/journal/index.php/JEECAR/article/view/2138. Acesso em: 7 may. 2026.